Beautiful women Oscar winners in new Dior ad

The beautiful blonde, running late and clad in dark glasses, slips incognito into a fashion show at Versailles’ Hall of Mirrors.

Backstage is a hive of a pre-catwalk show activity – make-up artists, stylists and technicians swarm around models as they prepare for their runway spins while privileged Dior fashion show invitees  wait excitedly.

Late though she may be, Charlize Theron steals the show in the just-released ad, directed by Seven Years in Tibet’s Jean-Jacques Annaud.

It is the latest in J’Adore Dior’s long line of successful campaigns and follows Ms Theron’s last ad which saw the long-time face of the brand strip off as she strutted through a Paris apartmentto the sound of Marvin Gaye in 2007.

This time round, Ms Theron deftly ditches her black ensemble for something altogether more stunning and we see that joining her on the catwalk will be none other than Marilyn Monroe, Marlene Dietrich and Grace Kelly.

The Oscar-winning actress, 36, said of filming the commercial in the splendour of Louis XIV’s home: ‘It was incredibly glamorous and fantastic. I don’t think I’ll experience something like that again in my lifetime’.

The late Hollywood greats are fleetingly – and very believably – filmed getting ready for the Dior show. Dietrich sizzles in stockings and top hat, Kelly appears as demure as ever in a grey ball gown and Monroe, sparkling in silver, coos over the curved J’Adore bottle.

The show’s glistering gold star, Monster actress Ms Theron, sweeps her way down the catwalk to rapturous applause.

The production is a sumptuous and hi-octane affair, steeped in fashion history and pomp.

Iconic faces – Dior could hardly have aimed higher than the endorsement of screen sirens Dietrich, Monroe and Kelly – are cleverly CGI’d into the scenes, lending their weight to the chandeliered opulence.

The showy campaign is a celebration of the new version of the scent that was originally launched in 1999. The design house continues to align the floral scent with the heady world of the fashion brand.

The ad seems a long way from Dior’s affairs of late which have seen the company mired in controversy after its creative head, John Galliano, was arrested for allegedly launching an anti-Semitic tirade in Paris in February.

Galliano was fired from his role at the design house and the vacant position is tipped to be filled by design heavy-weight, Marc Jacobs.

by Helena Bryanlith

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